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THE MONEY SHOP WORTH ITS WEIGHT IN TV GOLD

The Money Shop, the UK's number one instant cash provider, is returning to TV today, Friday 10th July, with the release of its new commercial promoting its Gold to Cash service that enables customers to turn their gold into cash, fast!

With the largest network of pawn broking stores in the UK, The Money Shop has recently launched a new Gold to Cash Direct service which allows customers to take unwanted gold jewellery, coins or even damaged gold into any of over 270 stores and sell for instant cash. Alternatively, customers can even check out the value of their gold online at www.moneyshop.tv with the Gold To Cash calculator to see how much it could be worth.

Andrew Bryan, marketing director of The Money Shop said: "We are excited to see The Money Shop brand represented on television once again. We already enjoy superb levels of new customers and customer retention, but we wanted to reach a wider audience.

"The ad focuses on the recently launched Gold to Cash service which allows customers to take advantage of the ever rising price of gold either in store or online. The pawn broking service has already been very healthy across our network as customers consider alternative credit options against the current economic climate."

The advert which includes computer generated imagery will be aired for eight weeks in the Central and Northern Ireland television areas where The Money Shop has 55 of it's 270 store network.

Part of publicly listed American company, Dollar Financial, The Money Shop has been established on the UK high street for 16 years after opening its first store in Nottingham in 1996. It now employs over 1,000 people across its network, serving over 400,000 customers a year often in communities which have been vacated by traditional banks and post offices. Dollar Financial Group operates the second largest network in the United States and the largest in both the United Kingdom and Canada.

The full range of Money Shop consumer financial products and services include cheque cashing, short-term loans such as ‘Cash ‘til Payday', foreign exchange, Western Union money transfer products and other ancillary products and services.

At the Money Shop we believe that you should get your hands on cash when you need it. So why wait? We offer a fast, friendly and confidential service with the best deals around. For instant cash, come to the leading cheque cashing company in the UK. We are the UK's No.1 for Cheque Cashing, Payday Loans (Cash 'til Payday) and Cash Loans. We have over 450 Stores across the UK. Call in today!
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Registered in England as Instant Cash Loans Ltd. Registered Number 2685515. Consumer Credit Licence Number 334154. Registered address 6th Floor, 77 Gracechurch Street, London, EC3V 0AS. VAT Number 896 1022 16